CLUB SOCIAL PIZZA
Club Social - Mondelez
To reinforce the benefits of eating pizza anywhere consumers were invited to try the new Club Social pizza flavour in remarkable locations created by a famous artist.
The activation campaign resulted in thousands of organic posts shared across social media and caught attention from major media outlets.
OVER US$ 3 MILLION in spontaneus media
THOUSANDS of organic shares on Social Media
MILLIONS of viewers reached
178.000 PEOPLE try the new flavor